Philadelphia – December 20, 2014 – B2B Marketing Intelligence Provider Wendover Corporation announced today that it has acquired certain assets of AIM Business Leads.
B2B marketers have looked to AIM Leads for up-to-date Marketing Intelligence, identifying high growth companies looking to relocate, expand, or open new offices. AIM Business Leads has generated hundreds of millions in new business for leaders in Commercial Real Estate, Telecommunications, Networking, IT Services, Business Relocation, Office Furniture, Leasing and Banking for over 20 years.
Wendover’s decision to make this acquisition was easy. AIM has a strong and loyal customer base and excellent business processes. Wendover looks forward to working with the President of AIM, Bob Zalner, to combine best practices and provide the best possible Marketing Intelligence to our customers. Zalner has agreed to take a seat on Wendover’s Advisory Board.
Wendover Corporation’s existing clients have seen an average of a 20% increase in lead conversion with our CRM that is now is included with the purchase of leads. The CRM can be used as a delivery tool, as an inside sales CRM, or any way the client chooses, an option that brings additional value to every Wendover customer.
Larry Dillon, CEO of Wendover Corporation, said, “We are thrilled to be able to provide this additional value to AIM’s customers and look forward to helping them generate even more revenue from each batch of leads they purchase.”
The acquisition was completed on December 20, 2014. Financial terms of the transaction will not be disclosed.
Wendover Corporation has been in business since 1982. Wendover provides actionable Marketing Intelligence for B2B service providers. Some of our products include growing business data, lease expiration data, office moves, expansions, and technology leads. Wendover has helped customers in the US, Canada, and the UK find new business. Wendover is also the parent company of Movemybiz.com and InsightPRM.
Our mission is not to sell leads, but to drive net new business to our client partners. Wendover generates its leads through proprietary research methods that are designed to get our customer in front of the right person, at the right company, before their competitors. Our inside sales CRM or PRM (Prospect Relationship Management) software has helped our clients significantly increase their conversion of leads to appointments.
Wendover Corporation 2014